Films

Directed by Doug Pray (HYPE!, SCRATCH), ART & COPY captures the creative energy and passion behind the iconic advertising campaigns that have had a profound impact on North American culture. It reveals the stories behind and the personal odysseys of some of the most influential advertising visionaries of our time, including Lee Clow (Apple Computer 1984, and today’s iPod); Dan Wieden (“Just Do It”); Phyllis K. Robinson (who invented the “me generation” with Clairol); Hal Riney (who helped President Reagan get re-elected); and George Lois (who saved MTV and launched Tommy Hilfiger overnight).

Featuring rare interviews with advertising industry legends, the film seeks to identify the elements that transform an ad slogan into a pop culture phenomenon, and provides a window into the creative process of these individuals who have changed our lives in ways we may not even realize.

Ths film has been rated: 14A for Coarse Language